As far back as anyone can remember, the silver winters, shimmering blue summers, and green meadows of the Lake Geneva area have provided a popular gathering place for generations of prominent citizens from both Chicago and Milwaukee. Breathtaking beauty, lake town charms, and a well-groomed mystique still attract thousands every year.

Lake Geneva rests on the east end of Geneva Lake, nestled among the rolling hills of southern Wisconsin. An entertainment enclave, from antique and boutique shopping to scenic lakeside dining, boat cruises to gallery excursions, historical curiosities to urban chic renovations, Lake Geneva has it all.

Lake Geneva rocks the boat with activity, so check here often to see what’s on deck. www.lakegenevawi.com/calendar.htm

For a free Geneva Lake Visitor’s Map, www.genevalakemap.com